Irvie Homes Short Term Rental  Marketing

Marketing

Irvie Homes specializes in maximizing your properties revenue through superb marketing and automation.  We started in the vacation industry with our own properties, and know what it takes to drive successful bookings.  Irvie Homes uses powerful marketing tools to ensure your properties reach the right audience.   We currently offer our marketing services in New Mexico, and Houston Texas.

Increase Your Revenues
• Multiple Channel listing (Airbnb, VRBO, HomeAway, Booking.com, TripAdvisor, IrvieHomes.com)
• Dynamic Pricing
• Professional Photography
• Social Media for property
• SEO
• Financial records
• Optional: Property Video walk through
• Optional: Floor Plans


Multi-Channel Listings

The major channels across the internet all have a loyal audience and huge numbers of travelers that book exclusively on their sites. At Irvie Homes we push out your property listing to the major channels and ensure that regardless of where a guest prefers to book, your property will be featured as top choice.
Our software is integrated with the channels through API's so the availability calendar syncs directly between our site and the channels.

● Airbnb 26 Million Monthly Users                        ● VRBO / HomeAway 14 Million Monthly Users
● Trip Advisor 54 Million Monthly Users               ● Booking.com 90 Million Monthly Users
● New Mexico Film Office                                     ● Flip Key
● Furnished Finder

Dynamic Pricing

Through market leading software we provide automated, demand driven prices every night.  The major channels offer variable pricing, but often it is a race to the bottom, and the rates for your property vary wildly from website to website.  You may have noticed the channels are focused on the number of bookings rather than maximizing your revenue.


Irvie Homes through our partnership with Wheelhouse is focused on maximizing your property revenue. Built by world-class data scientists Wheelhouse is the only team with Ph.D Data Scientists designing hotel-level pricing tools for short-term rentals. Earn 10-40% more revenue with data-driven pricing software built for vacation owners.


Professional Photography

First Impressions Matter. Listings with professional photos tend to earn 40% more, get booked 24% more often, and can charge a 26% higher nightly price. These numbers are based on a 2016 study of more than 100,000 listings with and without professional photography. Please keep in mind that every listing is different and improvements may vary.

Irvie Homes Photographs your property, and uses professional editors to give a positive accurate representation of your property.

Social Media

Travelers and guests around the world rely heavily on the information distributed on Social Media,  Irvie Homes has a large social media following, and grows our audience every day.  Our marketing plan incorporates consistent placements on Facebook, Instagram, Pinterest, YouTube, & Twitter and LinkedIn.

We have great reach which and drive demand to your property through our social media channels.   We also conduct paid ads to drive demand to our portfolio of Properties.


Search Engine Optimization

SEO is short for search engine optimization. It’s the effort to have your website’s pages shown at the top of organic search results. It involves creating website pages in a way that satisfies keywords typed into a search engine, so that users find what they’re looking for on the internet.


At Irvie Homes your property will get its own direct booking page where guests can book direct. We work with GoDaddy and MYVR to ensure that your properties listing is marketed on the internet and will show up.

Optional Services

Professional Videography
Lights, Camera, Action! As the old saying goes, a picture is the worth a thousand words. But, a Forrester study found that 1 minute of video is actually worth 1.8 million words.  On Social Media People gaze 5X longer at video than at static posts. The human eye tracks movement and instantly engages the brain. A professional Virtual tour of your property will bring more bookings, at a higher nightly rate.

Floor Plans
Giving customers an accurate description of your property increase guest satisfaction and increases bookings. We highly recommend creating floor plans for your property to highlight the